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Market Research

Introduction to Market Research
Industry Information
Detailed Company Information
SWOT Analysis
Local Competition
Demographics
- U.S. Census Data This link opens in a new window
- PolicyMap
Business Articles
- Trade Publications
- Wall Street Journal
FactSet database (CBA students/faculty only) This link opens in a new window
Citations
RefWorks This link opens in a new window
New York Times This link opens in a new window
International News

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Last Updated: Feb 6, 2025 11:37 AM
URL: https://guides.rider.edu/market
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Subjects: Business

Tags: business ratios, consumers, cost of goods sold, revenue, target market