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Communication and Journalism

Reference Works on this Topic

Encyclopedia of public relations / Robert L. Heath, editor.

Encyclopedia of advertising

For other reference works that may have articles or entries on this subject, see page under the "Reference Works" tab.

Find Books on this Topic

To find books in the Rider library collection on this and related subtopics, go to the online catalog's Subject search page and enter (or cut and paste) any of the following subject headings.

Public relations.

Customer relations.

Press releases.


Then click on one of the more specific subject terms to see lists of books on each of those topics.

Web Sites on this Topic

Council of Public Relations Firms 

Links to PR firms, including industry rankings.

Institute for Public Relations: Research Topics

An independent non-profit that supports PR education and research.

O'dwyer's PR Daily

Partial list of the largest pr firms

Public Relations Society of America

Includes links to public relations resources, PRSA links, newspapers, magazines and broadcast outlets, corporate information and stock quotes, federal government and politics, and media sites.


Includes a searchable archive of editorials, news, industry research, and special reports.

For other Web sites that may treat this subject, see page under the "Web Sites" tab.