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Market Research

Using IBISWorld

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Citing an IBISWorld Industry Profile (PDF)

 

Example Citation

Amari, R. (2012, July). Cosmetic & Beauty Products Manufacturing in the US 
     (Technical Report No. 32562). Retrieved from IBIS World database. 

 

Parts of a Citation

 

For help accessing Noodletools, see guides.rider.edu/noodletools

 

The following are direct links to pieces of the above tutorial:

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Databases

We have access to many industry profiles, but each publisher has their own division of businesses into industries and not all industries have profiles in all the profile collections.  It is worthwhile to check them all even if you find information on your industry in one of them.  Different publishers, different information!

Industry Codes/NAICS/SIC

NAICS and SIC codes help classify and measure industry activity.
Knowing the code for your industry will help you find reports, articles, and other information on that industry.

Even though the codes are standardized, different resources will assign codes differently. Additionally, many companies can have multiple codes because of their various business segments. Be flexible and cautious when using codes to search, and always check multiple sources.

Note: Sometimes there isn't a perfect or obvious code. If you have questions, please contact a business librarian. 

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